Los Angeles is a highly competitive city in the world of business, with Hollywood studios, billion-dollar tech startups, world-renowned fashion brands, and celebrity empires. This is not a matter of preserving your brand in those conditions but a necessity. There is no one who knows the peculiarities of the world of entertainment, technology, and consumer goods better than the top lawyers for trademark in Los Angeles.
It takes an aggressive trademark attorney to make the difference between owning your brand and losing it forever, regardless of whether you are coming up with a new product, you are defending your brand against copycats, or you are operating an international IP portfolio. It is a guide that will simplify all you need to know in 2026, the best companies to work at, the prices, reviews, and how to make the right decisions.
What Is a Trademark Lawyer?
A trademark attorney is a lawyer specializing in brand name protection such as a name, a logo, a slogan, or a trade dress. They assist their clients with trademark registration by the USPTO, clearance search to avoid conflicts, and represent businesses in the dispute or even infringement cases.
The top lawyers for trademark in Los Angeles do not just do the paperwork; they are their strategic brand advisor, with the mission of assisting companies to create, expand, and protect their intellectual property property in both local and national as well as international markets.
Why Trademark Protection Matters in Los Angeles and Beyond
- Entertainment capital risks: The film, music, and TV businesses in LA have to deal with the constant theft of brands, along with the unlawful use of iconic names.
- TECH start vulnerability: Start ups that are growing run a risk that they may lose their brand identity before it even grows without securing their trademark early.
- A global brand needs global coverage: LA brands tend to internationalize and it is important to have multi-jurisdictional trademark registration.
- Threat of counterfeiting: Fashion and consumer product brands in LA The brand is affected by strong counterfeit markets both on the internet and offline.
- Investor confidence: Before investors and other partners would commit capital in a business they seek clean registered IP.
- Digital brand safety: In 2026, social media names, domain names, and application branding will necessitate support through trademarks.
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Types of Intellectual Property Lawyers in Los Angeles
Trademark Lawyer
Brand names, logos, and slogans are registered, enforced, and protected by a trademark lawyer. They follow up clearance searches, applications to USPTO, office action responses and infringement litigation to protect your unique brand name in the market.
Copyright Lawyer
A copyright attorney defends original creative works; movies, music, books, programs, and artwork. They deal with registration, licensing deals, DMCA notices, and infringement cases where the creators and firms can still enjoy all the rights of being in full control and monetization of their original works.
Patent Lawyer (Patent Attorney)
An invention, process, and innovations lawyer defends inventions. They file and process patent applications at the USPTO, perform patentability searches, counsel in designing and utility patents, and take patent litigation to protect the technical and business advantage of a client.
Trademark Litigation Attorney
A trademarks litigation lawyer specializes in the litigation of the court cases with the brand wars, trade dress violation, and unfair competition. They work with discovery, depositions, trial strategy, and appeals – they aggressively defend or defend against trademark rights in the event of a failed negotiation.
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Top 15 Trademark Law Firms & Attorneys in Los Angeles
1. Latham & Watkins LLP
Latham & Watkins is an international IP giant located in Los Angeles, with clients who are the household names in the entertainment, tech, and generative AI industry. Their team has been hailed as extraordinary solutions providers to trademark and trade dress cases of high stakes, global portfolio planning, and complicated digital media contracts on behalf of Fortune 500 executives. The office of the firm in Los Angeles is at the heart of the leading global intellectual property practice that further has seen the company obtain the top-rank positions in all major legal directories.
Specialisations: Trademark, Copyright, Litigation, Trade Secrets
What they’re known for: High-stakes trademark litigation
Why they’re trusted: First-rate for sophisticated matters
Website: https://www.lw.com/
2. Kilpatrick Townsend & Stockton LLP
Trademark lawyer Kilpatrick has topped the trademark lawyer rankings in the country, and has done so in 13 consecutive years. Their office in Los Angeles provides the unparalleled precision of serving the fortune 500 technology and entertainment corporations. They handle more than 100,000 trademark registrations around the world, and they have been repeatedly Law Firm of the Year on Trademark Law which they have earned due to their extensive knowledge and achievement, as well as their unparalleled dedication to safeguarding the most valuable brand property belonging to their clients.
Specialisations: Trademark, Copyright, Advertising, Litigation
What they’re known for: Premier global trademark portfolios
Why they’re trusted: Unmatched depth in trademark law
3. Knobbe Martens
Knobbe Martens is a leading IP firm with a significant Century City presence and the practice is all IP. They have worked with a wide range of clients, including start-ups and others at the top of the global market, famous to handle the Monster Energy global trademark portfolio and one of the biggest trademark infringements monetary awards in history. Their extensive pool of IP experts provides strategic brand protection, which is accurate and has decades of courtroom and prosecution experience in all of the major industries.
Specialisations: Trademark, Patent, Copyright, Litigation
What they’re known for: Market-leading brand protection group
Why they’re trusted: Deep bench of IP specialists
Website: https://www.knobbe.com/
4. Greenberg Traurig, LLP
The Los Angeles offices of Greenberg Traurig have continuously been rated Tier 1 in top lawyers for trademark in Los Angeles, where it deals with international brand management, high-profile copyright cases and complicated trademark cases. They are associated with an exceptionally wide coverage, and their customer base is truly diverse: they deal with health care, entertainment, and retail on a regular basis, regularly doing the intellectual property protection of celebrity talent and international brand portfolios that require both the active use of strategy in the form of lawsuits and the advanced skills in cross-border brand management in multiple jurisdictions at once.
Specialisations: Trademark, Copyright, Patent, Litigation
What they’re known for: National Tier 1 IP litigation
Why they’re trusted: Reputable, large-scale global presence
Website: https://www.gtlaw.com/
5. DLA Piper
DLA Piper continues to have a mighty presence in downtown LA and Century City that is known as one of the top trademark firms globally with 15 US ranked lawyers. They are the best in trademark and copyright litigation in retail and entertainment sectors to assist their clients on complex brand matters that are multinational. They provide multi-country trademark protection strategies, which safeguard brand integrity in all the continents (their clients) because they possess one of the largest geographic footprints, in the world of law.
Specialisations: Trademark, Copyright, Litigation, Real Estate
What they’re known for: Global trademark law firm
Why they’re trusted: Extensive international network and expertise
Website: https://www.dlapiper.com/en
6. Kirkland & Ellis LLP
Kirkland and Ellis consistently perform at an extraordinary level, which makes it the firm to turn to when it comes to bet-the-company IP litigation in Los Angeles. Top-ranked attorneys such as Diana Torres are known throughout the country to handle high profile trademark and trade secret litigations involving global technology companies and large consumer product producers. With an elite, trial ready level of lawyers that are feared throughout the courtroom system of this country, they are able to use their unremitting preparation, their innovative approach to the law coupled with decades of experience in the court room to continually achieve landmark results on behalf of their clients.
Specialisations: Trademark, Copyright, Trade Secrets, Litigation
What they’re known for: High-profile intellectual property litigation
Why they’re trusted: Dominant force in litigation
Website: https://www.kirkland.com/
7. Loeb & Loeb LLP
Loeb and Loeb is one of the main pillars in the top lawyers for trademark in Los Angeles legal community, and is synonymous with entertainment and media law. They provide advanced trademark services to luxury brands, film studios and musicians – including top level brand strategy, licensing and protection of iconic entertainment properties through both traditional and new channels. Having more than a hundred years of history in Hollywood, they are the only ones to know how creative brands are created, monetized, and defended when in an era transformed by the streaming, social media, and AI.
Specialisations: Trademark, Copyright, Entertainment, Advertising
What they’re known for: Entertainment and brand strategy
Why they’re trusted: Century-long history in Hollywood
Website: https://www.loeb.com/en
8. Sheppard, Mullin, Richter & Hampton LLP
Sheppard Mullin has roots in California, and it ranks high in trademark litigation and brand enforcement. They are also popular especially with fashion and consumer products clients because they provide a full range of brand protection solutions, including trademark clearance and registration at the USPTO, as well as vigorous courtroom protection against counterfeiting and unreasonable competition. Their litigation practice in California is a blend of local market and national litigation capabilities with delivering efficient, quick and affordable litigation solutions to businesses of all sizes.
Specialisations: Trademark, Copyright, Litigation, Fashion
What they’re known for: Consumer product brand enforcement
Why they’re trusted: Strong California-based litigation expertise
Website: https://www.sheppard.com/
9. Cooley LLP
Cooley is the legal firm of choice of high-growth technology and life sciences firms in Los Angeles. They focus on the development of strong trademark portfolios of start-up companies, and taking them through the USPTO process with accuracy. They serve the needs of brands that operate in the digital commerce, social media branding, and global market entry with purpose-built legal services that are agile and future-oriented and are able to keep up with the scaling of business when the business requires it and secures the brand equity at each important step of business growth.
Specialisations: Trademark, Copyright, Patent, Tech Litigation
What they’re known for: Counseling high-growth tech brands
Why they’re trusted: Leading advisor to innovators
Website: https://www.cooley.com/
10. Davis Wright Tremaine LLP
Davis Wright Tremaine is a media and entertainment IP law firm that is ranked among the top-15 largest in LA County. They are often known as the World Trademark Review as having the expertise in trademarks worldwide, and their lawyers are proficient in First Amendment protection in conjunction with trademark claims, and these are the first people who would be of assistance to media conglomerates and online content creators with highly involved brand-related lawsuits. Their practice of smart, balanced results in high-profile intellectual property cases is achieved through their award-winning team together with their in-depth legal experience and sound industry understanding.
Specialisations: Trademark, Copyright, Media, Litigation
What they’re known for: Media and entertainment law
Why they’re trusted: Award-winning breadth of expertise
Website: https://www.dwt.com/
11. Fenwick & West LLP
Fenwick & West is a firm that deals with technology and life sciences clients only. Their top lawyers for trademark in Los Angeles department handles sophisticated IP portfolios of software, gaming and biotech companies – involving strategic trademark advice at the time of mergers, acquisitions, and funding. Recognized as technologically savvy in cases that touch upon online platforms and online assets, they are a perfect blend of industry insight and keen legal acumen to assist innovative companies to develop defensible, global competitive brand portfolios that expand with their business aspirations.
Specialisations: Trademark, Copyright, Patent, Tech Transactions
What they’re known for: Technology sector IP portfolios
Why they’re trusted: Deep technical and industry knowledge
Website: https://www.fenwick.com/
12. Quinn Emanuel Urquhart & Sullivan, LLP
Quinn Emanuel is a pure litigation firm where customers refer when they require the most aggressive trademark and trade dress representation. They do not even bother to file regular reports, all their energy is devoted to court battles. Their Los Angeles trial lawyers are known the world over to deal with multi-jurisdictional and complex cases that reshape brand boundaries and create precedents in the law. They are the most dreaded litigation firm in the country as they have a history of winning landmark trademark cases.
Specialisations: Trademark Litigation, Copyright Litigation, Patents
What they’re known for: Elite courtroom advocacy
Why they’re trusted: Unmatched record in trial
Website: https://www.quinnemanuel.com/
13. Arnold & Porter
Arnold + Porter boasts of advanced brand enforcement representation to sports, media and consumer products clients. Their Los Angeles team has been known to walk the fine line on regulatory and IP matters at the same time, offering international trademark protection programs and top-level anti-counterfeiting advice to some of the most valuable sports teams in the world. Their distinctive combination of regulatory practice and proactive trademark protection provides customers with an enhanced and diversified method of how to secure their brands in the tricky international markets.
Specialisations: Trademark, Copyright, Litigation, Regulatory
What they’re known for: Sports and media brand protection
Why they’re trusted: Expertise in complex regulatory IP
Website: https://www.arnoldporter.com/en
14. Alston & Bird
Alston and Bird is a top lawyers for trademark in Los Angeles, recently to be featured in the World Trademark Review 1000. Offering expert brand owner services – such as clearance, prosecution, and litigation – their counsel is commended to be realistic and business-oriented legal counsel that meets the commercial objectives in the field. They are especially skilled in managing a wide variety of portfolios in fashion and retail, and provide results-oriented trademark protection, and brand value protection without undue complexity and expense to their clients.
Specialisations: Trademark, Copyright, Patent, Litigation
What they’re known for: Practical brand management solutions
Why they’re trusted: Recommended for high-level expertise
Website: https://www.alston.com/
15. Juris Law Group, P.C.
Juris Law Group is a renowned law firm with its headquarters located in Century City and its focus is strategic licensing and brand protection. Having specific experience in food, drinks, and consumer products, including high-profile licensing of celebrity chefs, such as Gordon Ramsay, they design deals that create and add more value to global brands. They are the perfect fit as a company to work with as a brand will find high-level licensing strategy, with the individualized attention that mega-corporations hardly offer to their partners.
Specialisations: Trademark, Licensing, Brand Protection
What they’re known for: Celebrity brand monetization
Why they’re trusted: Experts in strategic licensing
Website: https://jurislawgroup.com/
What Makes a Great Trademark Lawyer?
These are the qualities that you should find when seeking the top lawyers for trademark in Los Angeles:
- Extensive knowledge of IP In depth: The finest lawyers are those who are specialized in IP, not who represent general practice and occasionally do trademarks.
- Good USPTO track record: Find the lawyers whose registration rates are high and with experience in dealing with complex office actions.
- Litigation preparedness: A terrific trademark attorney is able to negotiate – and is also ready to agitate to the mat in case of necessity.
- Specificity in the industry: The dream lawyer is well versed in your industry, be it entertainment, technology, fashion or food and beverage.
- The proactive brand approach: Lawyers should do more than file papers, they should develop a sustainable, defensible brand structure.
- Effective communication: The most successful attorneys can simplify complicated legal terms in simple language and update the clients on any progress.
How Much Should a Trademark Lawyer Cost?
| Service | Typical Cost |
| Trademark Clearance Search | $500 – $1,500 |
| Federal Trademark Application (per class) | $1,000 – $2,500 |
| USPTO Filing Fee (per class) | $250 – $350 |
| Response to Office Action | $500 – $2,000 |
| Trademark Monitoring (annual) | $500 – $1,500/year |
| Cease & Desist Letter | $750 – $2,500 |
| TTAB Opposition/Cancellation | $5,000 – $20,000+ |
| Federal Trademark Litigation | $50,000 – $500,000+ |
| International Registration (per country) | $1,500 – $3,500 |
| Hourly Rate (LA trademark attorney) | $300 – $900/hour |
Should You Hire a Trademark Lawyer?
- You are starting a new brand: A lawyer will check whether your brand name is legally available and protectable and only then invest in marketing.
- You were served with a cease and desist: This is emergent — a good lawyer can do an evaluation of your exposure and act in response under big deadlines.
- You are going global: The laws of Trademark differ radically by country and before going global with your brand, professional guidance is necessary.
- Your brand is being copied: Infringement needs to be addressed immediately a trademark attorney will be able to protect your rights successfully.
- You are getting into licensing deals: As far as licensing deals are concerned, the language of licensing deals is complicated and may put your brand in grave danger unless it is reviewed by a legal expert.
- You are seeking capital or selling your company: Buyers and investors analyze the ownership of IP- clean registered trademarks can greatly add value to your company.
How to Choose the Best Trademark Lawyer in Los Angeles
To locate the top lawyers for trademark in Los Angeles to present your case, it is important to consider the following strategy:
- Experience in your industry: Find a company that has a track record in your industry – entertainment, technology, fashion, or consumer products.
- Check their portfolio and case history: Ask about examples of other clients they have represented and what results they have attained in trademark cases.
- Determine their litigation capacity: You may only require their services on filing now but make sure that their attorney is able to progress to litigation in case of a dispute.
- Take into account the size of the firm vs. personal attention: Bigger firms have immense resources; Boutiques usually have more direct access to the attorney and a more personal service.
- Inquire about fee structure in advance: Figure out how you will be charged: you can be charged by the hour, on a flat-fee basis, or on a hybrid basis – and be clear on how much you will be charged depending on your needs.
- Book an appointment: The majority of reliable trademark attorneys have introductory calls – utilize it to determine their communication, approach, and alignment with your brand objectives.
Conclusion
One of your most important business assets is your brand and in a metropolis as competitive as Los Angeles, your brand must be safeguarded at all costs. The top lawyers for trademark in Los Angeles are the ones who are world class, knowledgeable in the industry, and have proved themselves well-in-court litigators, they take to any case.
You are a start-up registering your first logo, or a multinational corporation that needs to protect your iconic brand, you are sure to find a firm that fits your situation quite well on this list. Be prepared to consider your suggestions, ask correct questions, and spend money on the legal defense of the brand you have. The brands that are constructed to be sustainable, both in legal and strategic terms, will survive the coming 2026 and further.
FAQs
What is the time taken to trademark in Los Angeles?
The process of USPTO also usually takes 8-12 months, with no problems, or may take longer when issues are raised in the office or by opposition. A qualified lawyer will be able to speed up the process in any way.
Is it possible to obtain a trademark without a lawyer?
Yes, but it’s risky. The most frequent mistakes are the wrong choice of weak marks, wrong filing to the wrong class or missing of date lines that could lead to rejection or loss of rights. A trademark lawyer greatly increases your winning chances.
What is the distinction between a copyright and a trademark?
A trademark is a protection of brand names and logos that are utilized in trade. Copyright is used to safeguard original creative goods such as books, music and films. The two are intellectual properties but they are used in different ways.
What is the cost of employing a trademark attorney in Los Angeles?
Prices are diverse – between $1,000-2,500 to complete a simple federal filing to up to 50,000 or more to cover entire trademark litigation. The average hourly charges of LA trademark attorneys are between $300 to $900 per hour based on experience and size of the firm.
What will be the case should a person infringe my trademark?
The attorney can serve a cease and desist letter, or a USPTO complaint to the TTAB, or initiate federal litigation. The redress can be in terms of injunction, monetary damages and recovery of legal costs in good cases.
